As the pressure on corporations to be forever increasing profits has risen, so too has the predatory nature of their business practices in targeting consumers. These practices include charging undisclosed fees and usurious interest rates, selling or misappropriating customers’ private information, knowingly selling dangerous and defective products, and making false claims about products or services to increase sales. More than ever, consumers need an advocate.
Class actions and statutory claims
Consumer complaints often constitute a “collective action problem.” For example, no one is happy when they notice that a business is charging them an undisclosed fee. But while some may be sufficiently aggrieved to call and complain, who would sue over a few dollars, or even a few hundred?
Thankfully, the law provides solutions for this problem. First, a consumer might be able to file a class-action lawsuit. In a class action, one consumer can represent all consumers (the “class”) victimized by the same unlawful practice, making a lawsuit by the entire class viable. There are also laws that create “statutory damages,” which are effectively penalties paid to individual plaintiffs in amounts that are higher than the actual damages suffered.
Stand up for your rights and help deter harmful business practices
Many types of claims could give rise to statutory damages or be amenable to a class-action lawsuit. If you feel you’ve been wronged by deceptive or unfair trade practices, contact us today for a free consultation.